Mysterious Change in Scrutiny Wording

There is a curious change in the forthcoming Brent Council Cabinet report on fly tipping (which the Council now want to call illegal rubbish dumping (IRD) on the erroneous supposition that that term is jargon free).  The Cabinet report follows a Scrutiny report which said, among many other things:

"Future publicity about IRD should be continuous, mainly word-of-mouth and not confined to one-off PR campaigns. The last major PR campaign in 2013 involved large, difficult-to-read signs under which rubbish was dumped. It also saw photo opportunities to show the lead member was determined to deal with the issue, but officers confirm that it had little tangible impact on levels of IRD."

The wording in the Cabinet report, which generally follows the Scrutiny Group's wording closely, becomes:

“Future publicity about IRD should be continuous, mainly word-of-mouth and not confined to one-off PR campaigns.”

Am I alone in finding this change of wording interesting?